Wednesday, June 8, 2011
Vanity Sizing...do you fall victim?
Here is the short list of what Dr. Oz's show found about vanity sizing yesterday. In the 1950's, a size 12 (what Marilyn Monroe wore according to them) was 26". In the 1970's, that went up 2" to a 28" waist. In the 1980's, that went up 5" more to 33" and today? Today a size 12 is typically 36". That is 10" more than your mom or grandma wore back in the day! So if you're going through your grandma's vintage wardrobe looking for the perfect Mad Men look and think you've scored paydirt because she was a 12 like you, you might be disappointed.
Think those numbers are sobering? Try these on for size. They got a size 12 from several different retailers and measured the waistlines. The Gap's 12 was 38", Ann Taylor's 12 was 36", H&M's 12 was 35" and Coldwater Creek's 12 was 33". A 5" differential depending on where you shop. No wonder women hate dressing rooms and run out crying!
One of the most poignant comparisons was when they took 2 people from the audience, both the same size pants, a 12, and measured their height vs. their waist measurement. The ratio to be "healthy" is your waist measurement should be half or less of your height. The first girl was 68" and her waist measurement was 32" so she was fine because half of her height measurement would've been 34". The other girl was 59" and her waist measurement was 37" which was 7 1/2" over where it should be to be healthy yet she wore the same pant size as the healthy girl. So it goes to show you can't say just because you wear the same size as someone you would consider fit, body type ultimately determines your health, not the size you wear. (Not like I need to tell you that)
I thought it was an interesting segment. So how about you? Does it bother you that the size you're currently wearing was probably a size or two bigger between now and 10 years ago? Do you put your self esteem in the hands of designers who don't have a set standard to size your clothes or do you not care about what the tag says, as long as you feel you look good?
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Labels: Water Bottle Talk